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Privacy Policy

Effective Date: June 25, 2026

Shelf Theory LV (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal information when you visit our website, interact with our services, or engage with our business.

1. Information We Collect

We may collect the following types of information:

  • Personal Information: Name, email address, phone number, and home address when you submit a contact form, request a free consultation, or communicate with us directly.
  • Project Details: Information about your home, cabinet dimensions, and project requirements shared during consultations.
  • Usage Data: Browser type, IP address, pages visited, time spent on pages, and referring URLs collected automatically through cookies and analytics tools.
  • Communication Data: Any messages, inquiries, or feedback submitted through our website.

2. How We Use Your Information

We use the information we collect to:

  • Schedule and conduct free in-home consultations
  • Provide custom quotes and estimates for sliding shelf installations
  • Communicate with you about your project and appointment details
  • Improve our website, services, and customer experience
  • Send relevant follow-up communications about your project
  • Analyze website traffic and user behavior to improve our marketing

3. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your experience and analyze site performance. These include:

  • Essential Cookies: Required for the website to function properly
  • Analytics Cookies: Help us understand how visitors interact with our site (Google Analytics)
  • Advertising Cookies: Used to deliver relevant ads and measure advertising effectiveness (Facebook Pixel, Google Ads)

You can control cookie preferences through your browser settings.

4. Third-Party Services

We use the following third-party services that may collect data:

  • Google Analytics: Website traffic analysis
  • Google Ads: Advertising and remarketing
  • Facebook/Meta Pixel: Advertising and audience building
  • Google Reviews Widget: Displays customer reviews on our site

Each third-party service has its own privacy policy governing data collection and use.

5. How We Protect Your Information

We implement appropriate technical and organizational security measures to protect your personal information, including:

  • SSL/TLS encryption for all data transmitted through our website
  • Secure hosting with regular security updates
  • Limited access to personal information by authorized staff only
  • Regular security monitoring and vulnerability assessments

6. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:

  • With authorized installation partners for the purpose of completing your project
  • With third-party service providers who assist in website operation and business functions
  • When required by law or to protect our legal rights

7. Your Rights

You have the right to:

  • Request access to the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your personal information
  • Opt out of marketing communications
  • Disable cookies through your browser settings

To exercise any of these rights, please contact us at the information provided below.

8. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law. Project records may be kept for warranty and service purposes.

9. Children’s Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date. We encourage you to review this policy periodically.

11. Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, contact us:

  • Email: info@shelftheory.com
  • Phone: (702) 232-1125
  • Address: 732 S 6th St #5932, Las Vegas, NV 89101
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